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Strategy
The Event Transformation Playbook
3 steps to get clarity on your event strategy.
Sasha Frieze
Managing Director
The Business Narrative
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Strategy
Tracks
Strategy
Seth Godin
The Principles of Event Marketing
Strategy
Celine Laukemann
The Power of Introducing Ticket Pricing
Strategy
Martin Fretwell
Event Crafting with Purpose
Strategy
Tavar James
Reducing the Friction: Getting Executives to (Quickly) Buy-in to Your Event Strategy
Strategy
Louis Grenier
How Event Marketers Can Stand The F*ck Out
Strategy
Melanie Reid
Content vs Experiential Strategy
Strategy
Nicola Kastner
Establishing Event Objectives & Evaluation Needs
Strategy
Karin Hausmann
3 Things Event Marketers Can Learn From Subscription Marketing
Strategy
Rand Fishkin
The Future of Untrackable Marketing
Strategy
Bernardo Moya
The Blueprint of Future Live Events
Strategy
Mark Kilens
A Primer on Event-led Growth
Strategy
Nicola Shaw
The Event Marketing Playbook 2024
Strategy
Belinda Joseph
How to Maximize Your Marketing Strategy with Digital Events
Strategy
Sonali Nair
Event Marketing Myths
Strategy
Francesca Balit
4 Marketing Ideas to Increase Ticket Sales
Strategy
Mariya Gordon
365 Engagement Strategy
Strategy
Matthew Creswick
The Dark Funnel
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Technology
Lindsay McGuire
How to Use Events and AI to Create Integrated Multi-Channel Campaigns
Content
Shawn Cheng
Involving Your Audience for Better Storytelling
Community
Liz Lathan
The 5 C's to Community
Content
Pedro Góes
Mastering Event Promotions
Community
Dahlia El Gazzar
How to Craft Irresistible Event Experiences.
Content
Anna-Marie Trzebinski
7 Event Marketing Challenges Tackled in 7-Power Minutes
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