ACTIVATE | Demand Generation for Event Marketing

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Community

Demand Generation for Event Marketing

A practical guide on the challenges and opportunities.

Liam Moroney

Co-Founder

Storybook Marketing

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Community

Tracks

Influencers Are Your New Competition: The Wild West of Influence

Building an Industry Leading Event

Enhancing Event Marketing with a Great Partner Strategy

Dahlia El Gazzar

How to Craft Irresistible Event Experiences.

How to Work with Event Influencers in 2024

The 5 C's to Community

Barbara Goldstein

Real People Marketing

What's a Creator and Why Should You Care?

Create a Sense of Belonging & Keep Attendees Coming Back

Who’s Your Ronaldo? The Power of the Influencer

Christine Johnson

From Awareness to Loyalty: Charting Your Attendee Journey

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Establishing Event Objectives & Evaluation Needs

Lindsay McGuire

How to Use Events and AI to Create Integrated Multi-Channel Campaigns

How to Supercharge Event Attendance

Harnessing AI to Supercharge Your Copywriting

Mastering Event Promotions

Three F*cking Important Things You Need to Know About Your Brand’s Voice

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