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Strategy
A Primer on Event-led Growth
How event marketers can get started with event-led growth.
Mark Kilens
Co-Founder
ClubPF
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Strategy
Tracks
Strategy
Louis Grenier
How Event Marketers Can Stand The F*ck Out
Strategy
Melanie Reid
Content vs Experiential Strategy
Strategy
Nicola Kastner
Establishing Event Objectives & Evaluation Needs
Strategy
Karin Hausmann
3 Things Event Marketers Can Learn From Subscription Marketing
Strategy
Rand Fishkin
The Future of Untrackable Marketing
Strategy
Bernardo Moya
The Blueprint of Future Live Events
Strategy
Nicola Shaw
The Event Marketing Playbook 2024
Strategy
Mariya Gordon
365 Engagement Strategy
Strategy
Matthew Creswick
The Dark Funnel
Strategy
Francesca Balit
4 Marketing Ideas to Increase Ticket Sales
Strategy
Belinda Joseph
How to Maximize Your Marketing Strategy with Digital Events
Strategy
Sonali Nair
Event Marketing Myths
More Lightning Tracks
Community
Vanessa Lovatt
Who’s Your Ronaldo? The Power of the Influencer
Content
Tim Tucker
Harnessing AI to Supercharge Your Copywriting
Branding
Mel Barfield
How to Develop a Clear Verbal Identity For Your Event
Technology
Joe Colangelo
Mastering the Art of Data-Driven Marketing
Community
Victoria Matey
Create a Sense of Belonging & Keep Attendees Coming Back
Content
Donnie Bryant
3 Email Marketing Secrets to Sell Out Your Event
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