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Content
Using Storytelling to Market and Engage your Industry
Some unique ideas for storytelling content in marketing your events. Make people care to increase engagement and attendance.
Stephanie Selesnick
President
International Trade Information
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Content
Emma Stratton
An Interview with Emma Stratton
Content
Ben McKinney
Email Still Works!
Content
Jay Schwedelson
Quick Email Wins for Event Marketing
Content
Anna-Marie Trzebinski
7 Event Marketing Challenges Tackled in 7-Power Minutes
Content
Chelsey Lang
Data + Storytelling = A Match Made in Content Heaven
Content
Tess M. Vismale
5 Methods to Harness Existing Content
Content
Dave Harland
How to Write Stronger Ads for Your Next Event
Content
Penny Brazier
Copywriting for Human Connection
Content
Lindsay McGuire
Scale Your Content Strategy Quickly with Event Content Repurposing
Content
Tim Tucker
Harnessing AI to Supercharge Your Copywriting
Content
Donnie Bryant
3 Email Marketing Secrets to Sell Out Your Event
Content
Pedro Góes
Mastering Event Promotions
Content
Jackie Quiring
AI Copywriting for Event Marketers
Content
Richard John
Lessons from my Dent in the Sofa
Content
Chloe Richardson
Personal Branding on Linkedin
Content
Shawn Cheng
Involving Your Audience for Better Storytelling
Content
Katie Whatley
How to Turn Your Post Event Research and Customer Insight into an Event Marketing Strategy
More Lightning Tracks
Strategy
Dan Stone
8 Lessons from The Dark Side
Strategy
Sonali Nair
Event Marketing Myths
Strategy
Francesca Balit
4 Marketing Ideas to Increase Ticket Sales
Technology
Jonathan Kazarian
Don't Get Stuck in Spam
Strategy
Martin Fretwell
Event Crafting with Purpose
Strategy
Celine Laukemann
The Power of Introducing Ticket Pricing
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