ACTIVATE | The Event Marketer’s Guide to Mindshare

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The Event Marketer’s Guide to Mindshare

Practical tips on winning attention before, during, and after your events.

Drew Bucker

Brand & Content Director

Goldcast

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Community

Tracks

Christine Johnson

How to Activate Your Network of Influence

Robbie Westacott

Lesser-Known Techniques for Gaining More Value from Your Event Content

Influencers Are Your New Competition: The Wild West of Influence

Building an Industry Leading Event

Enhancing Event Marketing with a Great Partner Strategy

Dahlia El Gazzar

How to Craft Irresistible Event Experiences.

How to Work with Event Influencers in 2024

The 5 C's to Community

Demand Generation for Event Marketing

Barbara Goldstein

Real People Marketing

What's a Creator and Why Should You Care?

Create a Sense of Belonging & Keep Attendees Coming Back

Who’s Your Ronaldo? The Power of the Influencer

Christine Johnson

From Awareness to Loyalty: Charting Your Attendee Journey

More Lightning Tracks

The Future of Untrackable Marketing

How Event Marketers Can Stand The F*ck Out

The Best AI Tools for Event Marketing

Lindsay McGuire

How to Use Events and AI to Create Integrated Multi-Channel Campaigns

Revolutionizing Event Strategy

Event Marketing Myths

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