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Community
The 5 C's to Community
Why building an event community is one of the most important parts of your job.
Liz Lathan
Co-Founder & CMO
The Community Factory
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Community
Tracks
Community
Sara Fellows
How to Work with Event Influencers in 2024
Community
Liam Moroney
Demand Generation for Event Marketing
Community
Barbara Goldstein
Real People Marketing
Community
Julius Solaris
What's a Creator and Why Should You Care?
Community
Vanessa Lovatt
Who’s Your Ronaldo? The Power of the Influencer
Community
Victoria Matey
Create a Sense of Belonging & Keep Attendees Coming Back
Community
Christine Johnson
From Awareness to Loyalty: Charting Your Attendee Journey
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Content
Katie Whatley
How to Turn Your Post Event Research and Customer Insight into an Event Marketing Strategy
Branding
Bethany Joy
Three F*cking Important Things You Need to Know About Your Brand’s Voice
Strategy
Mark Kilens
A Primer on Event-led Growth
Branding
Mel Barfield
How to Develop a Clear Verbal Identity For Your Event
Technology
Tom McMahon
How to Supercharge Event Attendance
Branding
Kathryn E. Strachan
Copywriting for Event Marketers
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