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Branding

How to Develop a Clear Verbal Identity For Your Event

How event marketers can stand out across channels by having a clear, unified tone of voice for their event.

Mel Barfield

Founder

Mel Barfield Copywriting

Shownotes

A short summary of this ACTIVATE session

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Branding

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Kathryn E. Strachan

Copywriting for Event Marketers

Three F*cking Important Things You Need to Know About Your Brand’s Voice

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3 Things Event Marketers Can Learn From Subscription Marketing

Lessons from my Dent in the Sofa

Mastering Event Promotions

Create a Sense of Belonging & Keep Attendees Coming Back

Email Still Works!

Using the Marketing Funnel to Plan Your Event Strategy

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