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Branding
How to Develop a Clear Verbal Identity For Your Event
How event marketers can stand out across channels by having a clear, unified tone of voice for their event.
Mel Barfield
Founder
Mel Barfield Copywriting
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Branding
Tracks
Branding
Kathryn E. Strachan
Copywriting for Event Marketers
Branding
Bethany Joy
Three F*cking Important Things You Need to Know About Your Brand’s Voice
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Strategy
Nicola Kastner
Establishing Event Objectives & Evaluation Needs
Community
Liz Lathan
The 5 C's to Community
Technology
Jonathan Kazarian
Don't Get Stuck in Spam
Strategy
Celine Laukemann
The Power of Introducing Ticket Pricing
Content
Donnie Bryant
3 Email Marketing Secrets to Sell Out Your Event
Content
Ben McKinney
Email Still Works!
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