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Branding

Copywriting for Event Marketers

How to amplify thought leadership and social media presence.
Kathryn E. Strachan
CEO
Copy House

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Branding

Tracks

Branding
Mel Barfield

How to Develop a Clear Verbal Identity For Your Event

Branding
Bethany Joy

Three F*cking Important Things You Need to Know About Your Brand’s Voice

More Lightning Tracks

Strategy
Mariya Gordon

365 Engagement Strategy

Content
Lindsay McGuire

Scale Your Content Strategy Quickly with Event Content Repurposing

Content
Tess M. Vismale

5 Methods to Harness Existing Content

Strategy
Karin Hausmann

3 Things Event Marketers Can Learn From Subscription Marketing

Community
Sara Fellows

Influencers Are Your New Competition: The Wild West of Influence

Content
Anna-Marie Trzebinski

7 Event Marketing Challenges Tackled in 7-Power Minutes

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