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Branding
Copywriting for Event Marketers
How to amplify thought leadership and social media presence.
Kathryn E. Strachan
CEO
Copy House
Shownotes
A short summary of this ACTIVATE session
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Branding
Tracks
Branding
Mel Barfield
How to Develop a Clear Verbal Identity For Your Event
Branding
Bethany Joy
Three F*cking Important Things You Need to Know About Your Brand’s Voice
More Lightning Tracks
Technology
Tom McMahon
How to Supercharge Event Attendance
Content
Shawn Cheng
Involving Your Audience for Better Storytelling
Technology
Ashley Hamilton
Supercharge Your Marketing Strategy with Paid Advertising & Video
Technology
Tom McMahon
From FYP to RSVP: Turning TikTok Trends into Sold-Out Event
Strategy
Louis Grenier
How Event Marketers Can Stand The F*ck Out
Technology
Dan Gable
How to Use Video to Maximise Your Organic Reach
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